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Nokia and Vodafone announced yesterday
that they signed a deal for adding Vodafone’s Internet services onto the
popular Finnish mobile phone maker’s handsets. The two major companies
announced this important move just days after the mobile telephony industry was
hit by Google’s announcing the Open Handset Alliance. But it seems that not only
the popular American company has brilliant ideas after all, as Nokia and
Vodafone have just announced their intention to launch a bunch of robust mobile
phone features too.
Vodafone will be however the
second major operator to work with Nokia, as the Finnish company signed a
similar deal a month ago also with Telefonica SA. While the partnership with
Telefonica SA will enable Nokia to develop a billing system and multimedia menu
to access services from providers, in the deal with Vodafone Nokia’s target is
Ovi. Vodafone agreed to integrate its own mobile Internet and content services
with Nokia’s new Ovi suite of Internet services.
This way, Vodafone’s customers
will start having a greater choice of Internet and content services. But some
of the two companies’ services will still be competing with each other, as
there is some service overlap between them. So, the details about how things
will actually work between Nokia and Vodafone according to the new deal are
still sketchy. What is known till now is that a multimedia menu will give
access to both Vodafone and Nokia’s services such as music, maps and games.
The recently announced move
proves once again the power of the Finnish mobile phone maker’s brand, as well
as the lack of success that the mobile operators have generally had with their
own Internet services. On the other hand this move proves also that although it
was received with skepticism, Nokia’s Ovi initiative is in fact a successful
project.
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