In order to prepare yourself for the “Choke” land you have to put on an imaginary pair of colorful glasses and see in your mind’s eye a world that permits anything, no matter how absurd it turns out to be. Through the pink-ish lenses you may have the chance to see nutty people who consider themselves low quality clones make use of just any trick to get their hands on just anything, maybe compared to high tech sex machines, but whose human instincts have not entirely vanished.

Sounds a bit too eccentric? Welcome to the world of Victor Mancini, a self-described sex addict and con artist who actually believes he is the clone of a holy man. Should we call him Saint Victor or is “hare brain” enough?

“Choke,” a film adapted from the eponymous 2001 novel written by Chuck Palahniuk, who also created “Fight Club,” focuses on Victor Mancini, played by the reliable Sam Rockwell. The so-called protagonist, as it is impossible for us to call him a hero, is also a Colonial village theme park re-enactor whose memorable motto is, “Orgasms release endorphins; endorphins kill pain.”

In addition to his embarrassing job (he impersonates a silly Irish servant) and sex-related issues, Victor Mancini is the star of a psychiatric hospital. No, he’s not hospitalized, but his dearly-loved mom Ida (Angelica Houston) is, as she is suffering from dementia. Her beatific, Virgin Mary-like doctor, Paige Marshall (Kelly Macdonald) was the one to give Victor the flabbergasting news regarding his divine origins. He thinks he has been cloned from a sample of tissue collected from the foreskin of a saint and, thus, he has become the mental hospital’s recognized icon.

In his spare time, Victor goes all-out to make money in order to pay his mother’s hospitalization fees. However, he doesn’t work in night shifts, nor is he sponsored by some single old lady looking for some teenage-like wild fun.

He simulates a choking crisis in a stylish restaurant until a worried gentleman hurries to employ his life saving skills and administers Victor the painful Heimlich maneuver. A strong connection is then established between the two and, the well off individual takes care of the man whose life he saved. Hard to swallow? Remember to put on the multihued glasses.

As Victor is a sex addict, he attends a so-called 12-step group counseling together with his best pal, Denny (Brad William Henke), and, as part of the fourth step, he has to pore over his life.

However, maybe examining your lifestyle closely means having loads of sex so as to inspect the women you sleep with, right? Wrong. Oh, what the heck? Let’s just pretend we got the wrong end of the stick and follow Victor’s adventures. He hooks up with everything that wears a skirt, or pants, if she’s got high heels, or flats, doesn’t matter.

As the movie jumps from one twist to another, it constantly comes back to analyze the relationship between Victor and his mom, which is far from being uncomplicated.

“Choke,” the first big screen production directed by actor Clark Gregg, is a comedy based on the artistic “I’m the chosen one” paradox and modish misbehavior. However, except for some side-splitting gags, its wannabe funny moments are not outstandingly humorous.

The first rule of “Fight Club” is, you do not talk about “Fight Club.” The second rule of “Fight Club” is, “Choke” is not better than “Fight Club.”