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According to research firm
DisplaySearch, global LCD TV sets sales will likely grow 85 percent to $91
million by 2010.
The increasing demand on LCD TV
sets determined tech companies to start focusing mainly on producing LCD TVs, rather
than rear-projection or plasma sets. LCD began to go mainstream after almost a
decade since this new display system had been invented. At the time, LCD TVs
were very expensive and they could neither match the picture quality of plasma
and rear-projection sets.
But times changed and the liquid
crystal display high def TVs charmed us all. Now they are inexpensive, efficient
and super-lightweight. And they also look great! All these qualities made them
highly popular among consumers and determined companies focus on producing LCDs
rather than rear-projection TVs.
This new technology’s popularity
is so clear that even Sony decided to get out of the rear-projection television
(RPTV) market and to focus entirely on LCD televisions. According to its Friday
statement, the famous Japanese electronics maker will continue to sell its SXRD
liquid crystal on silicon (LCOS) and 3LCD rear-projection TVs until they are
all sold, “but after that, we’re moving all Bravia LCD,” according to the
company’s spokesman, who also added that “The popularity of flat panel TVs and
our desire to put all our resources into development of LCD and OLED
necessitated the move.”
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