It seems like Sony is ready to announce some big news at the next month Leipzig’s Game Convention. The speculations started after SCEE's president and CEO David Reeves has spoken with the UK publication MCV.

“We prefer to make our big statements in Leipzig, it suits us much better,” Reeves told MCV. “Yes it has been a bit of a slow summer, but we feel that we have kept the momentum going. There will be absolute fireworks at peak, that I can promise you. We will be doing things no-one has seen yet for both PS3 and PSP.”

Still Reeves denied that Sony will announce a price cut for PS3 in Europe.

"We know exactly what we’re going to do and when we're going to do [it],” adding, "We are confident but not arrogant about reaching a very, very good installed base on PS3, and having the same momentum that we had with the PS2. We're not putting our heads in the sand - we know it's not selling that well, but we know that it's selling according to the targets." Reeves said for Sony’s semi-official blog, Three Speech.

Also Reeves said he believes that Christmas 2007 won’t be a critical season for PlayStation brand.

“I think each peak is crucial to maximize what you can do, but I don't think this Christmas is necessarily the most critical one - I think that's going to be Christmas 08”, he said.

If it’s not about the PS3’s price, Sony may unveil European plans for a video-on-demand service and Freeview TV feature as part of the expansion of the PS3's online offerings.

During this year’s E3 conference, Sony presented the semi-redesigned PSP but also confirmed previous rumors about a video downloading service being readied for the portable console and for PlayStation 3.

Speaking to Gamasutra, Sony’s Peter Dille, Senior Vice President of Marketing at SCE, confirmed the company’s plans to release a video downloading service “soon”, although he declined to offer any specific details about the release date.

"We didn’t have any announcements about that at the show [E3], but what I can tell you is we’re working on it, we see that it’s critical, not just for PSP but also for PS3, and it’s something we know is super important to get right."

For the moment, PS3 is lagging far behind its competitors, Nintendo Wii and Xbox 360. According to market reports since its launch in November 2006 in US and March 2007 in Europe, PS3 sold close to 4 million units, almost half from what Nintendo managed to sell during the same period.