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Ryan Seacrest is practically omnipresent: longtime host of “American Idol,” host for the next Super Bowl (in charge of celebrity interviews) and within one month, host of this year’s Primetime Emmy Awards ceremony.
Ryan Seacrest could well call himself professional host, as he seems to find himself performing this particular job quite often. It was announced Monday that the 33-year-old television and radio personality has been tapped to guide nominees and viewers alike through the 59th Annual Primetime Emmy Awards ceremony.
Ken Ehrlich, executive producer of the Emmy broadcast, said of Seacrest, “He brings youth, he brings enthusiasm and he brings an ability for live, spontaneous television that is crucial for a reasonably unpredictable show. What I see in Ryan is Dick Clark.”
Appreciation for Seacrest’s ability to enthrall the audience is shared all around.
“Ryan Seacrest appeals to a broad audience, including the highly desirable young adult demographic, so he should serve as a magnet for attracting a diverse array of viewers to our Emmy telecast,” Dick Askin, chairman and CEO of the Television Academy, said in yesterday's announcement.
Indeed, if Seacrest can bring the record ratings “American Idol” has been enjoying to the Emmys, it would be a job well done. Its audience has been wearing thin in past years: in 2006, the broadcast gathered an average audience of 16.2 million on NBC. Nielsen Media Research estimates a 13% drop compared to the previous year on CBS.
Seacrest himself addressed one main difference this year’s Emmy ceremony will show: he is not a comedian, like previous Primetime Emmy Awards hosts (Conan O’Brian, Ellen DeGeneres, Garry Shandling).
He said that he does not tell jokes but that he’s good at being in the moment. “It's probably a bit of a challenge; comedians generally host this show and I'm not one,” he says, quoted by Variety.
“I don't feel like I need to do a song and dance and 15 minutes of jokes. The way I'm looking at the whole show, it's about elevating everyone on their night, as opposed to making it my night. I'm not going to pretend to be something I'm not. I plan to honor the class and the heritage of the Emmy.”
Ryan Seacrest is one busy man, what with “Idol,” “E! News Daily” and his morning show on Los Angeles' KIIS-FM.
The 59th Annual Primetime Emmy Awards take place Sept. 16 at the Shrine Auditorium.
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