Pure Digital Inc. released yesterday its new Flip Mino HD camcorder. Just as its popular previous version, it easily fits in a pocket and weighs 3.3 ounces. It can record up to 60 minutes of high definition video and the content can be uploaded to a computer using a USB connector. It can also be directly connected to a TV set.

The content is stocked on the device’s 4 Giga Byte memory card and can be played back on its 1.5 inch screen. The Flip HD contains recording, playback, fast forward, rewind, pause and delete buttons, making it easy for anyone to capture a certain event.

The previous version is still available in stores for $180, while the new Flip HD can be purchased for $230. The reason why the company decided to come out with an improved version is because the device managed to quickly become extremely popular, selling more than 1.5 million units since its launch. At this point, Pure Digital holds 24 percent of the entire camcorder market.

"Consumers have embraced Flip Video because it delivers on the promise of making video simple, affordable, and fun," explained Jonathan Kaplan, Pure Digital's chairperson and chief executive, in a statement, adding that "Flip Mino HD, along with our new FlipShare software, now make it easy for anyone to capture and share their stories in stunning HD quality."

The included FlipShare software lets users edit their content, send it through e-mails or quickly upload it on Web sites such as YouTube and MySpace.