Palm Inc. Has Big Plans For Its Centro Phone

By Michael Todd
15:15, June 13th 2008
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Palm Inc. Has Big Plans For Its Centro Phone

Palm Inc.’s officials announced yesterday the company’s expectances on the sales of their Centro smart phone, which are sure to cross the two million unit barrier. The optimistic point of view is especially powered by the company’s recent deal with Verizon Wireless, the second largest wireless operator in the United States, according to which, Palm’s Centro will be available starting today in Verizon’s network.

Asked about the estimate moment when the company will reach its goal, Brodie Keast, Palm’s senior vice president of marketing said: ”We are confident we will get there in 2008,” as quoted by the New York Times.

At this point, the Centro phone is available in the United States through AT&T, Sprint Nextel and Verizon Wireless for about $99, depending on the sale strategy and seasonal discounts of each company. Verizon will offer the phone for $100 on a two-year agreement. The monthly fee requested by the company for its E-mail and Web service will be of $29.99.

The phone measures 4.2 inches high, 2.1 inches wide, and 0.7 inch thick, and it weighs a mere 4.2 ounces. It offers multiple features and capabilities being powered by an XScale processor. It comes equipped with 128MB of ROM and 64MB of user-accessible RAM. The storage capacity can be expanded through its SD card slot, which can handle cards up to 4 GB. Centro has a touch screen capable to display 64K colors at 320 X 320 pixels and it integrates also a 1.3 Megapixel camera with 2X digital zoom that can handle video. According to Palm, Centro’s battery offers 3.5 hours of talk time.

According to Palm’s sales reports, close to one million units have already been shipped out by the end of March. The Centro managed to significantly boost Palm’s incomes, being one of the company’s biggest hits. One of the main reasons for its success is the company’s policy of offering a low-cost, consumer-oriented smart phone that manages to fulfill the general market demands.



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