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The ratings for the daytime Oprah Winfrey Show, this year
down by 7 percent, show that a mistake may have been made at a certain point. Some
call it overexposure but the large majority believes that Oprah’s decreasing
popularity is mainly connected to her endorsement of the presidential bid of
Senator Barack Obama.
Apparently, many of her fans are not Democrats or are
rooting for Hillary Clinton in the elections, and feel betrayed by the show
host’s beliefs and actions.
The list of favorite American TV personalities in the annual
Harris Poll, a popular survey which included the opinions of 1,171 U. S. adults between Dec. 4 and Dec. 12,
only named Oprah as their second favorite TV star. Ellen DeGeneres experienced
a huge rise in popularity, climbing up from the eighth spot to number one,
surpassing the queen Oprah Winfrey, who had been first pick for the past six
years. “Late Night” host Jay Leno came in third, followed by “House” star Hugh
Laurie – the only actor in a drama series to make it in the top ten.
After the numerous articles discussing the issue, people
involved in Oprah’s activities came to her assistance, saying that the decline
is insignificant and also that there is absolutely no reason for anyone to
panic.
“It has been the No. 1 talk show for 471 consecutive weeks,”
Mr. Robert Madden, a senior executive vice president at CBS Television
Distribution, said, according to the New York Times. “That’s a good barometer
if her show is in trouble or not, and obviously if you’re No. 1, you’re not in
trouble.”
Her monthly “O, The Oprah Magazine” is also on a rather
rocky financial road, after losing 10 percent of its general circulation over
the last three years.
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