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After the long debate about Scrabulous,
which was launched in 2007 and became an instant hit among Facebook users,
RealNetworks introduces “Scrabble by Mattel,” an online version of the popular
Scrabble for Facebook, The
New York Times reported.
There is a catch to it however:
it will only be available to players outside the United States and Canada,
where Mattel own the rights on Scrabble. As the rights over Scrabble are shared
among multiple owners, Mattel will rely on the users’ honesty about their
location if they wish to play “Scrabble by Mattel.”
The whole ‘online Scrabble-mania’
began when Facebook hosted and promoted an online game called Scrabulous,
created and developed by Calcutta-based entrepreneurs Rajat and Jayant
Agrawalla, which made toy makers express a high discontent regarding the online
application of the game.
After Facebook was asked to
remove Scrabulous due to copyright infringement, over 12,000 fans created “Save
Scrabulous” online movement with the purpose of convincing Scrabble owners to
allow Scrabulous to continue on Facebook, despite the obvious copyright infringements,
claiming that if it hadn’t been for the online game, they wouldn’t have bought
the original Scrabble game either.
After RealNetworks initially
announced it was planning on saving Scrabulous in early March, there were no
words of another game to compete with Scrabulous. However, according to the NYT,
the public relations manager of RealNetworks, Ryan Luckin, said in an e-mail
message that the company has been “working with Mattel for a few months now on
a version of Scrabble for Facebook,” but it is currently in its beta period.
The reactions to the beta “Scrabble
by Mattel” were divided among users, some of which said it was overall good,
while others expressed their discontent. The new creation by Mattel and
RealNetworks will need to work hard to reach the Scrabulous fame and fans.
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