Microsoft's desperate attention-grabbing campaign featuring Jerry Seinfeld and Bill Gates has finally ended. The awkward rants have finally come to an end. Now several tech news sources have reported that the new advertisements will focus on instilling the idea that Windows is a victim of stereotypes by Apple and others.

Thus, the Windows Vista-focused campaign attempts to turn Apple's "I'm a Mac" ads on their head. However, acknowledging that Apple is a serious rival is not a very good idea to embed in a commercial. We'll have to wait and see how the new ads will be received, but so far the $300 million bizarre two-week-old ad campaign by Crispin Porter + Bogusky was seen as annoying crap waste of time and money.

The new series of ads will begin airing on TV tonight and will reportedly go head to head with Apple’s I'm a Mac campaign. The new phase of the ad campaign is called "I’m a PC" and features cameo roles from writer Deepak Chopra, actress Eva Longoria, singer Pharrell Williams and also a one of Microsoft’s software engineer named Sean.

In the new ads, Sean is dressed just like the actor who plays the PC in Apple’s ads (John Hodgman). In the new ads, Sean gets right down to business: "Hi, I'm a PC.  And I've been turned into a stereotype."

Microsoft’s new and fresh ad campaigns called "Life without walls" will reportedly focus on "tearing down the walls," and celebrating "the diversity and passion of consumers around the world who use Windows to stay in touch with the people, information and ideas that they care about."

People are starting to see where this is going, but I still think it's pretty awkward, and not in a good way. It seems desperate, or something of the sort. Putting Seinfeld and Gates together in a commercial was pretty dumb and just made Gates look bad, more or less confirming all the criticism surrounding him.

There are also other parts of the attempted mega-revamping of the Windows brand and image. Microsoft is to hire between 100 and 200 "Windows Gurus", who are Microsoft employees that will be positioned at retail stores to help customers learn more about the Vista operating system.