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In a quite unusual move, IMDB, Earth’s biggest database of
movies and TV shows, announced today it will acquire Without A Box, a media
company that connect independent movie-makers with audiences.
Inspired by David Straus’ and Joe Neulight’s frustrations
with trying to navigate through the cumbersome film festival submission process
while graduate students at UCLA’s School of Theater, Film and Television, they
created Withoutabox to democratize the movie business with a suite of online
tools designed to empower filmmakers and other content creators to
self-distribute and monetize their films.
Withoutabox.com offers to the independent filmmakers a fully
integrated service for submitting films to festivals worldwide and promoting
these films directly to fans everywhere. For film festival organizers,
Withoutabox provides tools to manage and promote film festivals online.
“For eight years, Withoutabox has enabled filmmakers and
festivals to reach the widest audience possible,” said David Straus, CEO,
Withoutabox. “Now, they will be able to connect directly with the 50 million
film lovers who visit IMDb each month.”
IMDB, which is an Amazon’s subsidiary, said it plans to
operate Without A Box as a stand-alone operation based in the Los Angeles area.
Last year, Microsoft and Amazon have decided to work
together to help indie filmmakers bring their creations to the HD era, by
facilitating the distribution of HD DVD movies through Amazon’s innovative
manufacturing-on-demand technology of CustomFlix.
The “1,000 HD DVD Indies Project” will provide free
authoring and setup services for up to 1,000 selected indie titles.
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