Google Celebrates Lego’s 50th Anniversary

By Sarah Vasques
20:08, January 28th 2008
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Google Celebrates Lego’s 50th Anniversary

Today, January 28,  Lego is celebrating its 50th anniversary and on this occasion Google has redesigned its logo and has posted a Lego version of the Google logo on Google.com. Larry Page and Sergey Brin, Google founders, have meant to express their respect for Lego, by posting a special logo on its 50th anniversary. "Larry and Sergey, Google's co-founders, used Lego bricks as low-cost hard disk drive enclosures in the early days so it's something that's close to our heart as a company," said the company’s spokesman.

Last year, Google was offered the Outreach award by Lego, as recognition for Google’s contribution to the promotion of science, education and technology among children.

According to Search Engine Land, “Google’s culture has always had a special place for Lego.  Google’s first servers were ‘modded’ up with legos.”

Google declared that they will not place advertising on their homepage, and consequently the Danish company doesn’t have to pay for this new design, saying that this is part of their tradition involving the creation of “"special designs for quirky anniversaries".

Lego bricks have been used for creating the new design of the Google logo.

Lego was first made out of wood by a Danish carpenter, Ole Kirk Christiansen, in 1932. It comes from the Danish “leg godt", which means "play well,” according to Time Magazine. In 1947 the manufacturers started using plastic to make the bricks, for whose manufacturing they had to be very precise.

Nowadays the annual production of Lego is of 20 billion pieces per year, or 6000 pieces per second. Averagely, there are 62 Lego pieces for each person on the planet.

There are about 2,200 different elements in the LEGO range – plus 55 different LEGO colours. Each element may be sold in a wide variety of different colours and decorations,

bringing the total number of active combinations to more than 6,000. Six 2×4 Lego bricks of the same color can be combined in 915,103,765 ways, and just three bricks of the same color provide 1,560 combinations.

In 1998, the Lego Group announced an exclusive licensing agreement with Lucasfilm Ltd. It gave the company the right to develop, manufacture and market a new series of Lego sets based on themes from the original Star Wars trilogy and the three new Star Wars movies.



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Tags: Lego, Google, logo
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