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U.S.
communications commissioners will be traveling throughout the whole country
during the next six months in order to inform television viewers about the
future switch to digital TV, Reuters reported.
“We intend to take whatever actions are necessary to try to
continue to minimize the burden that’s going to be placed on average consumers
around the country,” Federal Communications Commission Chairman Kevin Martin
said at a conference, according to the same source.
Members of the FCC will take part in public meetings in 80
cities countrywide in an attempt to make known the switch from traditional
analog service to digital signals programmed for February 17, the agency
announced on Monday. During the six months, five FCC regulators will go to
various cities such as Anchorage, Alaska or El
Paso, Texas.
The switch was requested by Congress in order to free public
airwaves for police or fire departments uses and will nevertheless mean better
picture and sound for television viewers.
The conversion is thoroughly managed because users of analog
televisions will not be able to watch TV if they do not subscribe to satellite
or digital cable, get a converter box or at least replace their TV with a digital
one by the deadline.
Furthermore, the federal government is supporting
financially the purchase of digital-analog converter boxes by giving $40
discount coupons to owners of analog televisions.
Broadcasters are taking measures as well so as to notify
consumers about the upcoming change and have said they would air more than $327
million worth pf TV spots.
The federal government program of approximately $1.5 billion
represents sufficient funding to subsidize around 33.5 million converter boxes.
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