“Insane” and “creepy,” just like its maker Joss Whedon (“Buffy the Vampire Slayer”), only not quite in a good way, “Dollhouse” might not be rising up to the buzz surrounding it.

Probably the most anticipated creation of the moment, brought forth by Joss Whedon, the brains behind “Buffy, the Vampire Slayer,” “Angel” and “Firefly,” “Dollhouse” will finally make its long awaited debut on Friday night on Fox. It's been famously delayed and many fans started doubting it would even make it to air.

Marking a sort of comeback for lead actress Eliza Dushku, “Dollhouse” centers on a secret experiment involving a group of individuals who get implanted with brand new memories, abilities and sensations to fulfill their clients’ needs after their memory is erased. These new identities, varying from playful to romantic to but-kicking adventurous, enable them to carry out dangerous assignments for mysterious big shots.

The “Dollhouse” is actually the place where the whole memory-erasing process happens, and the freshly brainwashed “dolls” reside until new tasks pop up.

In the first episode, Dushku’s character, Echo, becomes a hostage negotiator after being hired by the kidnapped victim’s father, a perfect date and a backup singer, among other temporary occupations.

Throughout the season, it becomes obvious that in Echo’s case, the mind-wipes aren’t 100 percent accurate and she retains fragments of the various personas downloaded into her brain. As the series goes on, Echo becomes more and more self-aware and engages in a peculiar relationship with a fellow doll called “Sierra”(Dichen Lachman, Aquamarine). Although not as conscious as her, Sierra is inexplicably drawn to Echo.

In a shady subplot, FBI Agent Paul Ballard (Tahmoh Penikett, Halo from “Battlestar Galactica”) tries to prove the existence of the Dollhouse, a proposal seeming too far-fetched for his superiors.

However, the constantly changing type of the character might raise worries among the viewers who have to start from scratch with each installment and buy into Echo's new personality.

Speaking about the budding series, Whedon said during a press conference earlier this week that the “nature of the show for me is really about sort of humanity, identity and grey area between everything we assume to be black and white.”

Whedon recently told Rolling Stone that “Dollhouse” is probably the last time he'll work on a network television show. He also revealed that if all works out well for “Dollhouse,” he won't be getting out of the TV business anytime soon. “I pitched the show with a six-year plan and some of that has changed,” he explained, adding that he thinks the show is strong enough that he can “throw everything at them” and take it from there. “You want people to be engaged.”