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Apple’s digital music store has topped again the US music retailers.
According to the latest results released by The NPD Group, the company that
tracks the music sales in the United
State, Apple’s iTunes is
leading the pack in the first half of this year.
Apple’s achievement is remarkable because unlike its main
competitors, Wal-Mart and Best Buy, iTunes sells only music to download, while
the other two are also offering music in CD format. Earlier this year, Apple
surpassed Wal-Mart in terms of sales for the first time.
The study released by The NPD Group brought also good news for
Amazon.com, the biggest online retailer. Amazon.com reached the fourth place, one
step higher than its previous place.
Apparently, Amazon’s effort with Amazon MP3 has started to
pay off and on the other hand the online CD sales have seen less erosion than
CD sales at brick-and-mortar stores.
However, The NPD Group predicted that Apple would maintain
its lead, because CD sales are going at a slow pace, with most of the people
changing their buying habits toward digital stores.
Last month, Apple announced that the sales of its iTunes online music store have gone past
the five billion mark. iTunes was launched about five years ago
and during this time, it has had a phenomenal evolution: more than 50 million
customers totalling five billion songs.
The Top 5 music retailers in US according to The NPD Group
1. iTunes
2. Wal-Mart (Walmart, Walmart.com, Walmart Music Downloads)
3. Best Buy (Best Buy, Bestbuy.com, Best Buy Digital Music
Store)
4. Amazon (Amazon.com, AmazonMP3.com)
5. Target (Target and Target.com)
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