 |
|
|
A new series of laptop computers is expected from producer
Apple Inc. next week, which might include the company’s lowest priced model
ever. Apple is looking to charge other segments of the market, and in order to
do so, it needs a much more affordable version of its laptops.
The announcement should take place during Tuesday’s
conference which will be attended by many members of the media and analysts.
Following its well-known strategy, none of Apple’s officials
disclosed any details about the event’s announcements but the general belief is
that there will be unveiled the new versions of the MacBook and the MacBook Pro
notebook computers, which will include a model priced for the first time below
$1,000, in the neighborhood of $800.
The decision to cut the prices would put Apple much closer
to the market’s general direction, as all the computer makers have made
significant price cuts on their offers. Also it could mean a stabilization of
its stocks’ price which fell with 25 percent since September 26, in a turn of
events that was not anticipated by its investors.
The official invitation statement notes that "The
spotlight turns to notebooks," as the computer revenue recorded an
increase of 43% from the previous year to $3.6 billion and the notebook sales
accounted for 61% of that, growing 42% from a year earlier.
Still, even with this alleged discount, Apple will have a
hard time competing with other computer makers that offer full-featured PCs at
prices ranging from $399 to $450, which are extremely appreciated all over the
world.
© 2007 - 2009 - eFluxMedia