Apple Is Far Behind In The Environmental Race
By Michael Todd
23:09, May 11th 2008
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Apple Is Far Behind In The Environmental Race

According to Climate Counts, a nonprofit group, Apple trails far behind when it comes to climate friendliness.

The environmental group, funded by organic yogurt maker Stonyfield Farm, used publically available information in order to create its Climate Counts Company Scorecard, which ranked on a scale from one to one hundred the eco-friendly strategies of a large list of companies from numerous departments. The main concerns regard the efforts to tackle global warming and to stop climate change.

Apple was placed at the bottom of the list, in the last place for the electronics division with a score of just 11 points. The low score was a direct reflection of Apple’s poor information policy on cutting its greenhouse gas emissions or carbon footprint and also its public policy to address climate change.

In the electronics sector, there were 12 companies presented and ranked. IBM managed to get the lead with 77 points, Cannon’s score is 74 and Toshiba can be found at 70. The top three were followed by Hewlett – Packard, Sony, Motorola, Hitachi, Samsung and Siemens. According to the environmental group’s assessments the above mentioned brands represent the best choices for climate-councious customers.

Dell and Nokia were also mentioned as relatively good options.

"Business is being pushed by consumers to do its part to solve the climate crisis," said Gary Hirshberg, chair of ClimateCounts and CEO of organic yogurt maker Stonyfield Farm, according to PC World. He also added: "The Scorecard allows consumers to make good climate decisions in their everyday purchases, and it's having an impact."

For Apple, this is not the first slap received on environmental issues. In October, Greenpeace publicly criticized the company for releasing their iPhone with a number of hazardous chemicals that could be harmful to the environment.



© 2007 - 2008 - eFluxMedia
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