The latest talks on Kindle have been mostly financial speculations, but it’s time to turn the page now, as Amazon has something in store for college students. According to McAdams Wright Ragen analyst Tim Bueneman, Amazon is already working on several improved versions of the Kindle, the Seattle PI reports.

Furthermore, CrunchGear even gave a launch date for one of the two new versions of the Kidle: October 2008, just in time for holiday season. It appears that one them will be an updated version of the first generation Kindle, with the same screen size, but with improved interface; the second model is reportedly shaped like a 8 ½ x 11-inch piece of paper, bigger than the current Kindle (this model will be available this year).

Amazon appears to be trying a different strategy this time, by adding more colors and thus aiming at a younger market segment, although we won’t be seeing any MP3 audio version anytime soon.

It seems that everyone is willing to give sales figures for Amazon’s Kindle, everyone except Amazon of course, which created a lot of controversy regarding the true success of the electronic book reader.

Amazon launched Kindle in November last year, in an attempt to reinvent the electronic books, or at least the way they are read. Ten months later, the handheld device still seems to be lacking demand, and the most probable cause for that has to be the price tag.

However, Amazon says Kindle sales are going very well, although they don’t really want to say how well. Kindle proved to be a success at launch, despite the quite high original price tag ($399).

Amazon offered for the paperback-sized device approximately 90,000 titles for download at launch and promised to also offer all the rest of its 5.8 million titles catalogue in the near future.