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Competition is harsh, but lucrative;
at least Microsoft seems to think so, as besides its very own Silverlight,
Windows Mobile will also support Adobe’s Flash Lite. The two companies made an
announcement on Monday after Microsoft licensed Adobe’s Flash Lite software,
specifically designed for mobile devices, together with Adobe Reader LE
software for viewing Portable Document Formats (PDF).
“People want vibrant experiences
and access to entertainment and information anywhere, anytime,’ said John O’Rourke,
general manager, Mobile Communications Business at Microsoft Corp. “Bringing
Flash Lite and Reader LE to Microsoft Mobile experience will give consumers
more of their favorite websites on the go.”
We know the plans, but we don’t
have timing yet neither for Adobe nor for Silverlight, but Microsoft’s new
partners hope to see their technology integrated in Microsoft’s Windows Mobile
group by the end of the year.
“We are thrilled to work with
Microsoft to add playback of rich, web-based Flash Player compatible content
and PDF document viewing to Windows Mobile,” said Al Ramadan, senior vice
president, Mobile and Devices at Adobe. “Flash has revolutionized the way we experience
content on the web and we are excited that Microsoft has decided to extend the experience
of Flash technology to Windows Mobile users.”
The two companies are planning on
bringing the ultimate Web experience to their users, who seem to become more
and more eager to engage in mobile experiences similar to the PC ones. After all
integration issues will be solved, users will be given a choice, which appears
to be very important to Microsoft at the moment.
Silverlight is on the way, but
Adobe’s Flash Lite is already a phenomenon, with 150 percent year-over-year
growth and contracts with the world’s top handset manufacturers. At the same
time, Windows Mobile is the number one smartphone platform in the world, so
this looks like a good and promising combination.
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