AMD introduced its new ATI Radeon HD 4830 graphics card, raising the bar for products under $100.

The new card features 640 stream processors (128 five-way superscalar shader units), 32 texture units, 16 ROPs and a 256-bit memory interface. The 512 MB of GDDR3 memory run at 1,800 MHz, which will provide an excellent performance for its price.

The HD 4830 supports AMD's ATI CrossFireX technology designed to allow gamers to combine a maximum of four cards on a single PC in order to significantly boost a game’s performance. Another plus is that the card supports 7.1 HD multichannel audio, also known as surround sound and also supports picture-in-picture technologies.

"The ATI Radeon HD 4830 graphics card is another example of how AMD's scalable design strategy is paying off. With a single chip, we have been able to quickly and efficiently bring to market graphics card designs ranging from below $150 through $549 SEP, with leading performance in every segment. The ATI Radeon HD 4830 continues that great trend, providing tremendous value to gamers for less than $150," explained Rick Bergman, senior VP and general manager of Graphics Products Group/AMD, in a recently released statement.

The company is looking to release products that will appeal to a wide public, concerned about both performance and price. The new ATI Radeon cards are being presented as an affordable solution to today’s gamer, who demands quality at an attractive price. The ATI Radeon HD 4830 graphics card is expected to become a great success for AMD.