Lala.com is a site that since 2005 has come up with a lot of accomplishments in the field of online music. In 2005, Lala.com allowed users to swap used CDs using prepaid envelops for only $1 per trade, later it became a site that allowed users to browse for music and now, Lala.com has announced that will let its users stream music for 10 cents per song. This is pretty catchy as the new site policy permits a user to only listen to an entire song once, for free.
After that, if the user wants to listen again to a particular song, a tax of 10 cents is demanded, allowing the user to listen to that song online whenever he wants.
For 10 cents users can’t download the song in order to upload it on their MP3 players or iPods, they can only listen it online, through their preferred browser. Even though this sounds like a drawback, it’s actually not. Lala.com will allow users to download the respective song for an additional 79 cents, but will that really be necessary? The internet is practically everywhere now, and a Lala.com user can access its account from any device equipped with a browser and happily listen to his songs, for which he paid only 10 cents apiece.
This move can actually threaten other similar sites like Amazon.com, iTunes music store, rhapsody.com or MySpace. Interestingly enough, Lala.com said that the site will not contain as many ads as other similar sites. With all these in mind, some wonder how will Lala.com pay for all of this.