With October being the Breast Cancer Awareness Month, many are trying to find ways to help raise money for further research into prevention and treatment methods for the deadly disease.

In that spirit, QVC, a popular shopping network in the United States, has decided to sell more than 100,000 pairs of shoes at half-price, the money being scheduled to be donated to breast cancer education and research.

Coming from approximately one hundred brands, the shoes will be sold during a program that is set to air Wednesday, October 15, from 4 p.m. to 7 p.m.

For the program, QVC has partnered with the Fashion Footwear Association of New York (FFANY), a non-profit organization that represents footwear manufacturers throughout the world.

Among the ones who have donated shoes that are to be offered for sale on Wednesday, QVC has named fashion designer Anne Klein, Italian fashion brand Via Spiga, Coach Footwear, an U.S. leather goods manufacturer and Nine West, women shoes, handbags and accessories designer.

Over the past fourteen years, QVC has donated $28 million to research into breast cancer, having sold approximately 100,000 pairs of shoes via their „FFANY Shoes on Sale” broadcast that has now come to its 15th edition.

The money raised is said to benefit several institutions including the Breast Cancer Research Foundation in New York and the Abramson Cancer Center of the University of Pennsylvania. The latter, throughout its history, has been one of the nation’s leading institutions where developing clinical trials is concerned.

Breast cancer is currently the second most common type of cancer worldwide, following lung cancer and also the fifth most common cause of cancer death.

For 2008, the National Cancer Institute has estimated that a number of 185,000 Americans would develop breast cancer.