The 27-foot sausage car is just one of the several such
automobiles that are traveling across the country promoting a contest that
dares people to sing the Oscar Mayer’s famous jingle for a new commercial. But
although this car is so famous in the
The Wienermobile was invented by Carl G. Mayer, back in
1936. Carl was the nephew of Oscar Mayer, the creator of the company and brand
with the same name, of Oscar Mayer.
Coming in
As their products began to gain popularity, the Mayer brothers’
business grew and became even more popular. Starting with 1963, the Oscar Mayer
company started to use an advertising jingle for promoting their products. And
although the company is now owned by Kraft Foods, its advertising jingle and
the Wienermobile have still remained famous.
In fact, they are still used today by the company for
promoting their products. The Wienermobile itself has proved to be a unique way
of marketing and advertising.